Justin Alexander’s “Be You” Campaign | In The News

By TBC on February 8, 2018
justin alexander be you campaign

If you’ve followed The Bridal Collection for any period of time, you know that TBC brides love Justin Alexander wedding dresses.  They appreciate the vintage inspiration paired with modern details and unmatched quality of the dresses.  At our January Justin Alexander trunk show, nearly 30 brides said “ Yes” to JA dresses.  

Justin Alexander is giving brides another reason to rave with their new Be You campaign featuring influencer and body positivism advocate, Iskra Lawrence.  Iskra has famously modeled intimates, swim and loungewear insisting that her body is never retouched in Photoshop.  This new campaign features Iskra rocking a range of dresses from fit and flares to simple silhouettes with gorgeous backs and beyond. Justin recently explained to the TBC team the reasons behind his new campaign – to inspire ALL brides to feel beautiful and confident no matter their size or style.

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At The Bridal Collection, we’ve always felt the same way, striving to give our brides the wedding dress shopping experience of a lifetime no matter their size.  In fact, we carry Colorado’s largest selection of gowns in sample sizes 12 and up. You’ll find photos of our beautiful real life brides and our team members proudly displayed all over our walls.

Major media outlets are praising the campaign too – People magazine, Glamour magazine, popular blog Glam and Yahoo all recently featured stories about the campaign.  

To find your dream Justin Alexander dress, book your appointment at The Bridal Collection today by calling 720.493.9454 or visiting our website.  

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